I’ve been quietly building something that scratches a deep itch I’ve had for years — how do you actually see how your brand performs inside large language models? Not just Google. Not just analytics. But inside the minds of GPT-4, Claude, Gemini, Perplexity, and their ever-expanding cousins.
So I built Seshes LLM Brand Tracker — a dashboard that quantifies brand visibility across LLMs. Think of it as SEO meets AI. A way to watch your brand ripple through the neural soup.
The Idea: Visibility ≠ Rankings Anymore
Search used to be about ranking on Google. Now it’s about being mentioned in AI answers. If GPT-4 recommends your competitor and not you, that’s a problem. If Claude can’t even recall your brand for a category-defining query, that’s a blind spot.
LLMs don’t link. They cite (sometimes). They rephrase. They hallucinate. This tool helps brands regain control of that narrative — or at least observe it with precision.
What It Does
Seshes runs side-by-side prompts across LLMs like GPT-4, Claude, Gemini, and Perplexity. Then it analyzes how often your brand is:
- Mentioned
- Ranked (first, second, etc.)
- Framed (positively, negatively, or not at all)
- Compared (with competitors)
- Cited (with outbound links and domains)
Every response is parsed, logged, and visualized. You get Visibility Scores (rank-weighted presence) and Presence Scores (mention frequency), plus model-level comparisons over time.
Where It Gets Wild: SEO + LLM Overlap
Seshes doesn’t just stop at LLMs. It fuses LLM data with real GA4 and GSC metrics. Want to see if your top organic landing page is also showing up in AI answers? Now you can.
It even comes with a lightweight Agentic SEO audit tool — pop in any URL (yours or a competitor’s), and it generates a score for both traditional SEO and “LLM SEO” readiness. Titles, headers, alt tags, and content alignment all get checked. Bonus: it’s versioned, exportable, and future-trainable for AI tuning.
Why I Built It
Because I kept running client prompts manually in ChatGPT and Claude. Because there was no systemized way to measure LLM discoverability. Because SEO is no longer just about SERPs — it’s about being remembered by the machines that write the answers.
And yeah, because I wanted a tool that looked clean, worked fast, and didn’t cost a fortune to run.
Try It, Use It, Fork It
This is live now for agency and client use. If you’re managing a brand or just curious how your name lands in LLMs, let’s talk.
Built with Flask, Chart.js, and a little obsession. Styled dark, like my coffee.
More at seshes.ai