You’re a marketing pro. You know the ins and outs of your industry, can craft a killer campaign, and have a knack for understanding what your audience wants. You’ve seen the digital landscape shift, witnessed the rise of social media, and have probably had to pivot your strategy more times than you can count. But […]
Tag: data
Quantitative and Qualitative Data: A Holistic Approach to Customer Behavior and Growth
In today’s competitive business world, scaling and growing a company can feel like an uphill battle. But what if there was a way to build a foundation that allowed for endless growth? Enter growth marketing – a data-driven approach that focuses on understanding customer behavior to achieve long-term success. To truly understand your customers, you […]
Unleashing the Power of Google Looker Studio for Interpreting Your Marketing Data
In today’s data-driven world, it’s not enough to just collect marketing data; you need to know how to interpret it and turn it into actionable insights. This is where Google Looker Studio comes in. Looker Studio is a powerful data visualization and analysis tool that enables you to make sense of your marketing data and […]
How to create a marketing experiment
Once you have a deep understanding for data you will want find ways to get the most out of what you are seeing. In order to test your theories you need to do a marketing experiment. A marketing experiment is a structured and controlled process of testing a marketing strategy or tactic in order to […]
5 ways growth marketers will use data in 2023
Growth marketing is a data-driven approach to acquiring and retaining customers. In 2023, growth marketers will have access to even more data and advanced tools to analyze it, which will allow them to make more informed decisions about how to acquire and retain customers. This will lead to even more targeted and personalized marketing strategies, […]