We just got through finishing up a project for a new client. Costa Rica Beach Rentals is a high-end vacation rental company who operates out of Costa Rica. We did a new logo design and website integration using the Word Press CMS system. The site features luxurious vacation rentals and is fully flexible to sale […]
It Is Important to Be Agile
The concept of Agile marketing is borrowed from the methodology of the Agile software movement that started about 10 years ago. Agile Marketing is a philosophy of getting things done that proposes to shorten the length of marketing campaigns, to get actionable information from those campaigns as soon as possible, and to test these ideas […]
SEO in 2013
You may or may not be aware of the changes that Google made to their search engine last year introducing Panda and the many Penguin updates. Because of the way these changes are affecting search results, in 2013 SEO will shift from optimizing websites for search engines to optimizing content for users. Some of the […]
Responsive Webdesign
Rumor has it that 2012 was the first year since 2001 that PC sells were less than they were the year before. So what are consumers buying instead of PC’s? Well tablets for one thing. I just picked on up for myself, I know a – a little behind the curve. The truth is I […]
So you have a website, now what?
Remember the movie Field of Dream’s mantra, “build it and they will come”? A website is the complete opposite of that. Having your company’s website online is like having an expensive car in a museum. The car has many functions like a horn and can take your company’s products to market so you can sell […]
Why Search Engines Love Blogs
Today there is so much focus on social media websites like Twitter, Facebook and FourSquare, that is easy for companies to forget about the single most important social media tool available: their blog. As a matter of fact, for companies who are looking to increase their search engine optimization efforts, a well-crafted blog can make […]
People Buy From Who They Know
The marketing firm Chadwick Martin Bailey released a very interesting report this week regarding Social Media. Consumers Engaged Via Social Media Are More Likely To Buy, Recommend The study of over 1500 consumers by market research firm Chadwick Martin Bailey and iModerate Research Technologies found that 60% of Facebook fans and 79% of Twitter followers […]
1.73 Billion Internet Users Worldwide
A creative agency specializing in data visualization, JESS3, has put together a pretty cool video which shows the current state of the Internet. We have highlighted some of the data below, but please also watch the video for yourself. 1.73 Billion Internet users worldwide 90 Trillion Emails Sent in 2009 81% of Emails were Spam […]
Online Spending Will Overtake Print in 2010
Having made the change personally 7 years ago when I was a chief operations officer for a wholesale distribution company I knew that in the near future many other business would soon follow. That is why it was no surprise to me this week when I read the headline that “Outsell forecasts that online spending […]
Posts & Pages in WordPress
Wordpress content structure is based on two aspects, pages and posts.
Understanding how to use posts and pages is important to structuring your blog/website in a way that is not only friendly to the user but SEO friendly as well.
Posts versus Pages
Posts are the dynamic pieces of content added to the “blog” section of Wordpress.
Pages are static pieces of information that are created outside of the “blogging” function in Wordpress.
Posts are normally not included in Wordpress navigation.
Pages tend to be automatically added to the navigation of the site. However both posts and pages can be added to your Wordpress Navigation.