Creative, analytical, and dedicated to growth
I am a data-driven growth marketer with 20+ years experience crafting campaigns, infrastructure and multi-channel programs to drive meaningful growth.
I use both analytics and experience to drive efficiency and emotion at each stage of the marketing-sales funnel across both acquisition and growth.
fresh from the blog:
- Reviving the Past with Cutting-Edge Technology: AI Storytelling for Ecommerce ShopsAre you a ecommerce shop owner, or a digital marketer looking for a […]
- 6 Ways Chat GPT is Transforming Digital MarketingExplanation of generative AI and Natural Language Processing Have you ever stopped to […]
- Quantitative and Qualitative Data: A Holistic Approach to Customer Behavior and GrowthIn today’s competitive business world, scaling and growing a company can feel like […]
- B2B Marketing for Cyber Security Companies: How to Stand Out in a Crowded Market?In today’s digital age, cybersecurity is more important than ever before. As cyber […]
How to build a growth marketing foundation, with strategic vision and a path, to hit your goals.
- Search Engine Optimization
- Social Media Messaging
- Content Development
- Google Ad Optimization
- Audience Insights
- First Party Data
- Machine Learning
- Improve Campaign ROI
- Grow Cumulative CLV
- Enrich Customer Journey
- Data Analysis
- Cross Channel Distribution
- Increased conversions across customer lifecycle
- Highly qualified prospect audiences
- Understand what is working
the problem you solve
where data and creativity meet
Data on it’s on own is intimidating. As strange as it can be, it holds the key to game changing stories waiting to be told. They reveal emotions and inspire new ideas. I unlock these stories with a systematic process transforming data into a realistic path to conversions.
discovery through automation & machine learning
With the ability to automate repetitive tasks such as email campaigns, social media posts, and ad targeting, teams free up time for more strategic and creative work. I use machine learning, to analyze data and identify patterns and insights to inform your marketing efforts.